In the world of today imprinting on paper, celluloid, or HTML is not enough to ensure immortality. You've got to invent a self-replicating meme. Only through viral ideas overlaid onto the conscious with foundations in the sub-conscious will work. The human mind can have conscious thought-structures razed, but the unconscious cannot be renovated except through systematic and purposeful restructuring.
Song For Your Ears To Taste: "No One Lives Forever" by Oingo Boingo
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